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XMPie Variable Data & Cross-Media Printing

Personalized Print That Drives Results
— Powered by Data

Your marketing shouldn’t feel generic. With XMPie, you can create personalized, data-driven print materials that speak directly to your audience, all while integrating seamlessly with your digital campaigns.

At Doceo, we help marketing teams and in-house print operations implement XMPie to create powerful, personalized print pieces using variable data, customer behavior, and campaign logic — all within your existing print workflows.

<span>Personalized</span> Print That Drives Results <br/>— Powered by Data <span>Personalized</span> Print That Drives Results <br/>— Powered by Data

What XMPie Helps You Do?

Best For:

  • Marketing teams are producing targeted direct mail.
  • Franchises or regional teams need templated, localized materials.
  • In-plant production shops or CRDs looking to add variable print capabilities.
  • Any business is ready to increase ROI through personalization.
XMPie Variable Data

Personalization at Scale — Without Losing Quality or Control.

Let’s implement XMPie to bring smarter, data-powered print to your business.

Frequently Asked Questions — XMPie

Everything you need to know about the XMPie.

What is variable data printing?

Variable data printing (VDP) allows you to personalize print materials based on recipient data — like names, offers, photos, or purchase history — all dynamically inserted at print time.

Does XMPie only work with specific printers?

No. XMPie is compatible with most production print workflows and integrates with Fiery and FreeFlow RIPs — ideal for use with Xerox and other high-volume devices.

Can XMPie integrate with our CRM or marketing platform?

Yes. XMPie connects to data sources including Salesforce, HubSpot, Excel files, SQL databases, and more — enabling full personalization at scale.

Is this only for large campaigns?

Not at all. XMPie works for one-off jobs, recurring campaigns, or scalable print-on-demand — all while ensuring brand consistency and fast turnaround.

Can Doceo support setup and training?

Absolutely. We help with implementation, workflow integration, design tools, and user training — plus support for campaign planning and execution.